From a photograph by Solomon D. Butcher of four daughters of rancher Joseph M. Chrisman, at their sod house in Custer County, Nebraska. From left to right, Harriet, Elizabeth, Lucie, and Ruth. Photographed in 1886.

Saturday, December 31, 2011

The Whistlestop Flasher

Efficient advertising




On the east side of the train tracks in Hopkinsville, when you're waiting for a train to go by at night, you can see the Whistlestop Donuts sign between the cars as they pass. As the train picks up speed, the bright yellow sign flashes at an increasingly urgent rate: "Whistlestop Donuts! Donuts! Donuts!" This phenomenon is not quite a subliminal message (it's not below the threshold of conscious thought), but it does very effectively lure the mind into sugary, deep-fried fantasies.

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CONTENTMENT: Keep your heart free from hate, your mind from worry, live simply, expect little, give much, sing often, pray always, forget self, think of others and their feelings, fill your heart with love, scatter sunshine. These are the tried links in the golden chain of contentment.
(Author unknown)

IT IS STILL BEST to be honest and truthful; to make the most of what we have; to be happy with simple pleasure; and to be cheerful and have courage when things go wrong.
(Laura Ingalls Wilder, 1867-1957)

Thanks for reading.